Privacy Policy

Last updated: July 1, 2026

Shonenden (“we,” “us,” or “our”) operates the website shonenden.com (the “Site”), an online store selling anime figures and collectibles based in Philippines. We are committed to protecting your personal data in compliance with Republic Act No. 10173, also known as the Data Privacy Act of 2012 (DPA), its Implementing Rules and Regulations, and the issuances of the National Privacy Commission (NPC).

By using our Site and placing an order, you agree to the collection and use of your information as described in this Privacy Policy.

1. Information We Collect

We collect only the personal data necessary to process your orders and operate our store:

Information you provide directly:

- Full name

- Email address

- Mobile/contact number

- Shipping and billing address

- Order details and purchase history

- Account login credentials (if you create an account)

- Messages you send us through our contact form, email, or social media

Information collected automatically:

- IP address, browser type, and device information

- Pages visited and actions taken on the Site

- Cookies and similar tracking technologies (see Section 7)

Payment information: We do not collect or store your credit card, debit card, GCash, or Maya account details. All payments are processed directly by our third-party payment providers ([PayPal / GCash / Maya / your providers]), which maintain their own security and privacy standards.

2. How We Use Your Information

We use your personal data for the following legitimate purposes:

- Processing, fulfilling, and delivering your orders

- Creating and managing your customer account

- Sending order confirmations, shipping updates, and tracking information

- Responding to your inquiries, returns, and support requests

- Sending promotional emails, restock alerts, and pre-order announcements (only if you opt in)

- Preventing fraud and securing our Site

- Complying with legal and regulatory obligations, including tax and accounting requirements

We will only process your personal data based on your consent, contractual necessity, legal obligation, or our legitimate business interests as permitted under the Data Privacy Act.

3. Sharing of Your Information

We do not sell, rent, or trade your personal data. We only share your information with trusted third parties when necessary to fulfill your order:

- Courier partner (J&T Express): your name, contact number, and shipping address, for delivery purposes

- Payment processors: to process your payment securely

- IT and hosting providers: who help us operate and maintain the Site

- Government agencies or law enforcement: only when required by law or valid legal process

All third parties we work with are required to protect your data in accordance with the Data Privacy Act.

4. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes stated in this policy, including satisfying legal, tax, and accounting requirements. Order records are kept for a minimum of 5 years in compliance with Bureau of Internal Revenue (BIR) record-keeping requirements. When your data is no longer needed, it is securely deleted or anonymized.

5. Your Rights as a Data Subject

Under the Data Privacy Act of 2012, you have the following rights:

- Right to be informed — to know how your personal data is collected and processed

- Right to access — to request a copy of the personal data we hold about you

- Right to rectification — to correct inaccurate or outdated information

- Right to erasure or blocking — to request deletion or blocking of your data under certain conditions

- Right to object — to withdraw consent or object to processing, including for direct marketing

- Right to data portability — to obtain a copy of your data in a commonly used electronic format

- Right to damages — to be compensated for damages due to unlawful processing

- Right to file a complaint — with the National Privacy Commission (privacy.gov.ph)

To exercise any of these rights, contact us at [your email]. We will respond within a reasonable period as required by law.

6. Data Security

We implement reasonable organizational, physical, and technical security measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These include SSL encryption on our Site, secure payment gateways, restricted access to customer data, and regular security updates to our systems. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Cookies

Our Site uses cookies to keep your shopping cart active, remember your preferences, keep you logged in, and analyze site traffic so we can improve your shopping experience. You can disable cookies through your browser settings, but some features of the Site (such as the shopping cart and checkout) may not function properly without them.

8. Third-Party Links

Our Site may contain links to external websites and social media pages that are not operated by us. We are not responsible for the privacy practices of these third-party sites, and we encourage you to review their privacy policies.

9. Children’s Privacy

Our Site is not directed at children under the age of 18. We do not knowingly collect personal data from minors. If you believe a minor has provided us with personal information, please contact us and we will delete it promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date. Continued use of the Site after changes are posted constitutes your acceptance of the revised policy.